> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://support.consentmo.com/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).
# Complete Google Compliance setup with Consentmo GDPR
If you are using **Google Tracking Services** in your store and operating within the **EU/EEA + UK GDPR** regions, you can do the following to comply with their requirements.
1. Please indicate clearly how the **Cookies** are being used in your store, and if your visitor gave consent through the cookie banner, they are aware that their information may be used for personalized and non-personalized ads.
A Cookie Consent Banner should have the following key components.
* **Cookie Consent Text** - Text that informs users that your website stores cookies. It should include a very brief note of why your website uses these cookies. You can use the following text sample below:
### "We use cookies to enhance your experience, analyze traffic, and personalize content. Some cookies are essential, while others help us understand how you interact with our site. You can manage your preferences at any time. We may also share information about your use of our site with our partners, including Google, for advertising and analytics purposes."
* **Preference Options** - Cookie banners should give users the option to consent, decline, or manage cookie settings when they visit your website.
* **Privacy Policy** - You can also link your privacy policy page that describes your website’s use of cookies, their categories, and how users can manage cookies.
You can edit the **Cookie Consent text** and the **Privacy Policy Link** when you navigate to the **Cookie banner** tab > **Content**, as shown in the image below:
2. You will also need to provide information about the Google Services you’re using in your store and place it on your **Privacy Policy page** together with the link to **Google’s Policy and Terms site**, as shown here: [https://business.safety.google/privacy/](https://business.safety.google/privacy/)
* In case you want to add the link of the Google Policy and Terms site to the Marketing Cookie description of the Preference popup of the Cookie banner, you can add the following HTML code below;
```html
Google Policy
```
You can navigate to the **Cookie banner** tab > **Content** section > Under the **Marketing Cookies** description and paste the HTML code, as shown below:
* In case you want to have the updated and ready text for the cookie banner with the link to the Google Policy included, you can also use the below content:
```javascript
We use cookies to enhance your experience, analyze traffic, and personalize content. Some cookies are essential, while others help us understand how you interact with our site. You can manage your preferences at any time. We may also share information about your use of our site with our partners, including Google, for advertising and analytics purposes. For more information you can check
Google Policy as well as our
```
|| After the "...as well as our" part from the above content, the default link for your Privacy Policy will appear in the cookie banner, and the final result will be as shown below:
3. To avoid common mistakes when implementing **Cookie Consent Management** in your store, please refer to **Google’s EU User Consent Policy and Checklist** here: [https://www.google.com/about/company/user-consent-policy-help](https://www.google.com/about/company/user-consent-policy-help)
# Recommended settings for the GDPR regions
## Setting up the Customer Privacy regions via Consentmo
1. **After 12th of December 2024** our app is already integrated with the Shopify API which allows you to set the regions where you need the Shopify Customer Privacy settings applied, to be set directly from the app settings.
* Navigate to the **Cookie banner** tab of our app
* Open the **Geolocation** section.
* **Choose the regions** where you want **the cookie banner to be displayed** and **data to be collected only after consent** and **Save** the changes.
|| NOTE: The update is applicable for installations made after the above date (12 December 2024) only.
If the instalation of the app is made before 12th of December 2024, please set the recommended regions as per these steps:
* Navigate to your store's **Settings** >> **Customer Privacy** section. In the Cookie Banner page, go to **More actions** and select **Set custom banner regions**
From the modal, choose the regions in which you want the data to be collected by Shopify after consent and click **Save**, as shown [HERE](https://youtu.be/6rX3xu4J8bg).
3. You can also change the initial state of the cookie groups in the app settings from the **Cookie banner** tab > **Behavior > Cookie banner behavior** > **Show more** > **Default mode of checkboxes** for all the cookie groups to be **un-checked initially**, as shown below:
[](https://gdprstorage.b-cdn.net/faq/gif/initial-block-cookies.gif)
|| **Please note:** In order to make sure the app is fully integrated with the Google services in the store, you can follow the guides and steps listed below:
# What Is Google Consent Mode V2 and how to set it?
**Google Consent Mode (GCM)** helps websites adjust how Google tags behave based on a visitor’s cookie consent choices—supporting compliance with regulations like GDPR.
It works by **sending consent signals** to Google without requiring cookies, allowing for continued measurement even when users don’t give full consent.
|| ⚠️ **Note**: Consent Mode doesn’t include a cookie banner—it needs to be integrated with your existing consent management platform (CMP).
## Advanced vs. Basic Consent Mode
### 🚀 Advanced Mode (recommended)
* Google tags **load immediately** when the page loads.
* Tags **assume consent is denied by default** and send **cookieless pings**.
* When consent is later **granted**, full tracking is activated.
* Provides **advertiser-specific conversion modeling** for more accurate insights.
### ✅ Basic Mode
* Google tags are **blocked until** the user **interacts** with the consent banner.
* If **consent is granted**, tags fire and send consent state to Google.
* If **denied**, **no tags or data** are sent at all.
* Google uses a **generalized model** for conversions if data is missing.
## What Are Cookieless Pings?
Even if a user denies consent, advanced mode allows for limited data to be sent to Google via **cookieless pings**, such as:
* Page visits, referrer, and user agent
* Consent state info (granted or denied)
* Ad click info (if available)
* Randomized session data
This helps maintain partial measurement while respecting user privacy.
## Consent States & Tag Behavior
* Consent state is **set dynamically** based on the user’s banner interaction.
* Tags adjust automatically based on whether **ad_storage** or **analytics_storage** are allowed.
* With full consent, all Google tags behave normally.
## Summary Table
| Feature | ${color}[#519a52](Advanced Mode) | Basic Mode |
| ---- |
| **Tag Loading** | Tags load **immediately** with denied defaults | Tags load **after user interaction** |
| **Data Transmission** | Sends **cookieless pings** before consent | No data sent before consent |
| **Consent Updates** | Updates dynamically based on user action | Set **after banner interaction** |
| **Tag Behavior** | Tags adapt based on user’s consent status | Tags fire only **after consent is granted** |
| **Conversion Modeling** | Uses **advertiser-specific modeling** | Uses **generalized modeling** |
### More information on the Advanced and Basic Mode of the Google Consent Mode V2 can be found here:
* [About consent mode](https://support.google.com/google-ads/answer/10000067?hl=en)
* [Set up consent mode on websites](https://developers.google.com/tag-platform/security/guides/consent?consentmode=advanced) - Developer documentation
Based on this you can decide which integration will work best for you as per the following guides:
# Automatic Integration (Advanced mode)
In case you want to make this integration __automatically__ and load all your Google tags from our app settings, so they can integrate with the Google Consent Mode V2, please refer to this [guide](https://support.consentmo.com/en/article/google-consent-moce-v2-gcm-v2-automatic-integration-4tnbts/).
# GCM V2 Advanced Mode - Manual Integration
The process for initial manual integration for Google Consent Mode V2 is the following:
1. Open **Shopify Admin**.
2. Click on **Online Store** link in the left menubar.
3. Click on the **Actions** dropdown button and select **Edit Code** from there.
4. A new page will open with a list of files on the left side of the screen.
5. Create a new liquid file in the **Snippets** section of the theme files, called `gcm-integration-script`
6. After that copy the content of the integration script provided below and paste it in the newly created Snippet file:
| [Download](https://gdprstorage.b-cdn.net/faq/files/consentmo-gcmv2-advance-mode-integration-2025-06-05.zip) Google Consent Mode V2 Integration script
7. Open the `theme.liquid` file.
8. Locate the opening `` tag and right after it, add the following line of code:
```javascript
{% render 'gcm-integration-script' %}
```
||| **Note**: The line of code should be placed right after the opening `` tag as the Google Consent Mode needs to be executed before the other tracking services (Google Tag Manager, Google Ads, etc.).
### A reference on the process can also be checked here:
${youtube}[Google Consent Mode V2 Integration by Consentmo GDPR app](omXl10c6p-o)
9. **The final result should look like this:**
[](https://gdprstorage.b-cdn.net/faq/gif/result-for-new-users-in-theme-liquid.gif)
||| NOTE: ${color}[#2185e4](Make sure to remove the added code before deleting the app. This way, no snippets of code will be left in your theme. For more information on what you should be aware of when deleting our app check) [this article](/en/article/uninstalling-the-consentmo-app-1t7juar/) of our FAQ page.
Once this is done, the integration of the **Google Consent Mode** with our app will be successfully set in your store.
# Automatic Integration (Bacis mode)
In case you want to make this integration __automatically__ and load all your Google tags from our app settings, so they can integrate with the Google Consent Mode V2, please refer to this [guide](https://support.consentmo.com/en/article/basic-mode-google-consent-mode-v2-yzfr4i/#1-automatic-gcm-v2-integration-for-basic-mode).
# GCM V2 Basic Mode - Manual Integration
Integrating **Google Consent Mode v2- Basic Mode** with Consentmo involves two steps.
# Integration Steps
## Step 1: Adding the integration script to your theme
1. Open **Shopify Admin**.
2. Click on **Online Store** link in the left menubar.
3. Click on the **Actions** dropdown button and select **Edit Code** from there.
4. A new page will open with a list of files on the left side of the screen.
5. Create a new liquid file in the **Snippets** section of the theme files, called `consentmo-gcmv2-basic-mode-integration`
6. After that copy the content of the integration script provided below and paste it in the newly created Snippet file:
| [Download](https://gdprstorage.b-cdn.net/faq/files/consentmo-gcmv2-basic-mode-integration-2025-06-05.zip) Google Consent Mode V2 - __Basic Mode__ Integration script
7. Open the `theme.liquid` file.
8. Locate the opening `` tag and right after it, add the following line of code:
```javascript
{% render 'consentmo-gcmv2-basic-mode-integration' %}
```
||| **Note**: The line of code should be placed right after the opening `` tag as the Google Consent Mode needs to be executed before the other tracking services (Google Tag Manager, Google Ads, etc.).
In case you need help with the process, please refer to the following via guide as well:
${youtube}[Script placing for GCMV2 Basic Mode integration from Consentmo GDPR app](x1Tsmy8yxHs)
||| NOTE: ${color}[#2185e4](Make sure to remove the added code before deleting the app. This way, no snippets of code will be left in your theme. For more information on what you should be aware of when deleting our app check) [this article](/en/article/uninstalling-the-consentmo-app-1t7juar/) of our FAQ page.
## Step 2: Set Up Google Tag Manager Tags
This step consist of create a Trigger and setting up the consent setting for each tag. First, start by creating the Trigger:
1. Click on the **Triggers** button on the left menu
2. Click on the **New** button > **Trigger Configuration** > **Custom Event**
3. In the field **Event name** write our app's event - `consent_status`
4. Make sure that **All Custom Events** is picked and click on the **Save** button to save the changes.
A reference on the process can be checked in the following video:
${youtube}[Creating Custom Trigger in Google Tag Manager for the GCM V2 - Basic mode for Consentmo GDPR app](Aar7I6pJTTk)
After creating the trigger you should setup the consent settings for each of your tags. In order to do that click on the **Tags** button located on the left menu and follow these instructions for all of the tags that require consent:
* Open the tag's settings.
* Scroll down to the the **Additional Consent Checks** option, pick **Require additional consent for tag to fire** and in the field below it setup the required consent. (e.g. for Google Analytics tag - analytics_storage, for Google Ads tag - ad_storage, etc.).
* After setting up the required consent, scroll down to the **Triggering** section, **click on the plus icon** and **choose the trigger** we created (in our case the name of the trigger is Consentmo trigger.
* Click on the **Save** button to save the changes.
A reference on the process can be checked in the following video:
${youtube}[Additional Consent Checks setup - GCM V2 - Basic Mode from Consentmo GDPR app](cV299PHtUxg)
|| NOTE: If your store has any Google services that are setup without Google Tag Manager, you should setup their IDs in the variable `googleServicesIDs` separated with a comma as shown in this example.
# Set the Google Tag Manager template for Consentmo GDPR CMP
### Step 1: In the Google Tag Manager Workspace tab make sure that the Consent Overview is Enabled
To **Enable Consent Overview**, you can follow the **steps below**:
1. Navigate to the **Admin** tab
3. Click **Container Settings**
5. Under the **Additional settings**, tick the **Enable consent overview** checkbox.
7. Click the **save button** in the **upper right corner** of the screen.
### Step 2: Adding Consentmo GDPR CMP from Community Template Gallery
In order to do this you can use the direct link to the Community template for **Consentmo GDPR CMP**. The link to it is the one below:
* [Community template for Consentmo GDPR CMP](https://tagmanager.google.com/gallery/#/owners/consentmo/templates/consentmo_cmp)
### Step 3: Setting up Consentmo GDPR CMP settings
To do the setup, please follow the steps below:
1. Under the **Workspace tab > Tags**, click **Consentmo**
3. Hover to the **top-right corner** of the **Tag Configuration box** and click the **Edit icon**.
5. Set the **Default Consent States** to the **following**:
* **Analytics and Statistics**: Denied
* **Marketing and Retargeting**: Denied
* **Functional Cookies**: Denied
* **Wait for update**: 1000 milliseconds
4. **Save the changes.**
### Step 4: Setting Consent Overview Additional Consent to None
To do this, follow the steps below:
1. Under the **Workspace** tag > **Tags**, click **Consentmo**
3. Hover to the **top-right corner** of the **Tag Configuration** box and click the **Edit icon**
5. Click **Advanced Settings**
7. Click **Consent Settings**
9. Select **No additional consent required**
6. **Save the changes**
|| NOTE: The Consentmo templete needs to be removed or disabled from the GTM container and running in the store in an event of uninstalling our app from the store.
# Need help?
In case you need any assistance, please make sure to reach out to our support team via live chat or at support@consentmo.com